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Online Contents (OLC) Slavistics

The database "Online Contents" (OLC) Slavistics gathers the approx. 300,000 tables of contents of approx. 498 most important Slavic periodicals with the reporting period from 1998 until today and is being processed continuously by the Berlin State Library - Prussian Cultural Heritage. A list of authors as tag cloud can be found here.

ID2001943555
Author(s)Dzurková Virostková, Alžbeta
Title

Слоган для рекламы сми (газеты) = Advertising slogan in mass media

PublishedStudia slavica, Opole : Uniw. Opolski, 24, 2020, 1, 59-65
SoundexS8546; R7456; G4820; A0272; S8546; M6200
Mediumarticle
URLstudiaslavica.osu.eu (homepage)
Holdings (in Germany)see in ZDB-Katalog
Holdingssee in WorldCat
SourceOLC Slavistik
PURLCitation link, BibTeX

More like this:

Slogan social'noj reklamy kak subžanr reklamnogo diskursa = The slogan of the social advertising as a subgenre of the advertising discourse / Jur'eva, E. V.
Semantičeskie tipy fragmentov modul'nogo teksta (na primere modul'noj reklamy v pečatnych SMI) = Semantic types of module text fragments (on advertising notices of mass media printed materials) / Bykova, E. V.
Informacionnaja politika SMI = Mass media information policy / Cevozerova, G. V.
Angloamerikanizmy v sovremennych makedonskich SMI (po materialam ėlektronnych SMI) = Anglo-Americanisms in Macedonia's present-day mass media (based on internet mass media) / Smirnova, M. A.
Veduščie SMI V'etnama = Leading mass media of Vietnam / Čan, Tchi Tchu Chyong
Sportivnyj segment kubanskich mass-media v kontekste processov regionalizacii SMI = Sports segment of Kuban mass media in the process' of regionalization of mass media context / Osadnik, M. S.
Reklama v internet-SMI: principy funkcionirovanija i tipologičeskaja charaktristika = Advertising in the internet mass media: principles of functioning and typological characteristic / Ščerbakova, O. Ju.