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Online Contents (OLC) Slavistics

The database "Online Contents" (OLC) Slavistics gathers the approx. 300,000 tables of contents of approx. 498 most important Slavic periodicals with the reporting period from 1998 until today and is being processed continuously by the Berlin State Library - Prussian Cultural Heritage. A list of authors as tag cloud can be found here.

ID2001648391
Author(s)Anisimova, T. V.; Čubaj, S. A.
Title

Osobennosti intertekstual'nosti v rossijskoj social'noj reklame = Features of Intertextuality in Russian Social Advertising

PublishedMir russkogo slova : naučno-metodičeskij illjustrirovannyj žurnal, S.-Peterburg [u.a.] : Izdat. S.-Peterburgskogo Gosudarstvennogo Univ, 2019, 2, 49-59
SoundexO0816; I0627; R7884; S8856; R7456; F3278; I0627; R7860; S8850; A0272
Mediumarticle
URLmirs.ropryal.ru (homepage)
Holdings (in Germany)see in ZDB-Katalog
Holdingssee in WorldCat
SourceOLC Slavistik
PURLCitation link, BibTeX

More like this:

Žanry social'noj reklamy = Cenres of Social Advertising / Anisimova, T. V.
Koncept "bezopasnost'" v rossijskoj i francuzkoj social'noj reklame: verbal'no-vizual'nye predstavlenija = The concept "Security" in the Russian and French social advertising: verbal and visual representation / Zotova, A. S.
Sposoby kreolozacii teksta v anglojazyčnoj social'noj reklame = Ways of text creolization in English social advertising / Zubkova, M. S.
Vnušenie v reklame: osobennosti kommunikativnogo mechanizma = The suggestion in advertising: features of communicative mechanism / Mirošničenko, G. A.
Прецедентные тексты как средство повышения эффективности социальной рекламы = Precedent Texts as a Means of Increasing the Efficiency of Social Advertising / Анисимова, Т.В.
Osobennosti polidiskursivnych javlenij v internet-reklame = Features poly-discorsivity events internet advertising / Mokšin, S. I.
НЕКОТОРЫЕ ОСОБЕННОСТИ СЛОГАНОВ В СОВРЕМЕННОЙ ФРАНЦУЗСКОЙ РЕКЛАМЕ = SLOGAN FEATURES IN CONTEMPORARY FRENCH ADVERTISING / Пивоварова, М. И.