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Online Contents (OLC) Slavistics

The database "Online Contents" (OLC) Slavistics gathers the approx. 300,000 tables of contents of approx. 498 most important Slavic periodicals with the reporting period from 1998 until today and is being processed continuously by the Berlin State Library - Prussian Cultural Heritage. A list of authors as tag cloud can be found here.

ID1934520470
Author(s)Kočetova, L. A.
Title

Dinamika ocenočnoj strategii reklamnogo diskursa = Dynamics of the evaluation strategy in advertising discourse

PublishedVestnik Volgogradskogo Gosudarstvennogo Universiteta : naučno-teoretičeskij žurnal, Volgograd : Izdat. Univ., 2013, 1, 103-108
SoundexD2664; O0868; S8272; R7456; D2847; D2668; E0526; S8272; A0272; D2887
Mediumarticle
URLl.jvolsu.com (homepage)
Holdings (in Germany)see in ZDB-Katalog
Holdingssee in WorldCat
SourceOLC Slavistik
PURLCitation link, BibTeX

More like this:

Dinamika igrovych charakteristik reklamnogo diskursa / Kočetova, L. A.
Konceptualizacija i dinamika tabu v reklamnom diskurse = Conceptualisation and dynamics of taboos in advertising discourse / Kočetova, L. A.
Funkcii reklamnogo diskursa: taksonomija i dinamiceskie aspekty realizacii = Functions of advertising discourse: taxonomy and dynamic aspects of realization / Kočetova, L. A.
Model' analiza diskursa i reklamnogo diskursa = Model of discourse and advertising analysis / Kolyškina, T. B.
Dinamičeskie aspekty fatičeskoj tonal'nosti v reklamnom diskurse = Dynamics of phtic tonality in advertising discourse / Kočetova, L. A.
Slogan social'noj reklamy kak subžanr reklamnogo diskursa = The slogan of the social advertising as a subgenre of the advertising discourse / Jur'eva, E. V.
Концепт общества потребления в современном коммуникационном пространстве рекламного дискурса = The Concept of Consumer Society in the Modern Communication Space of Advertising Discourse / Зотова, А.С.