OLC Slavistik: Sažyna, A. V. - Social'no-aksiolohičnyj sens reklamnoho žanru = Social-axiological sense of commercial advertising genre

The database "Online Contents" (OLC) Slavistics gathers the approx. 300,000 tables of contents of approx. 498 most important Slavic periodicals with the reporting period from 1998 until today and is being processed continuously by the Berlin State Library - Prussian Cultural Heritage. A list of authors as tag cloud can be found here.

ID	189378830X
Author(s)	Sažyna, A. V.
Title	Social'no-aksiolohičnyj sens reklamnoho žanru = Social-axiological sense of commercial advertising genre
Published	Pytannja literaturoznavstva : naukovyj zbirnyk, Černivci : Ruta, 11=68, 2004, 117-121
Soundex	S8856; A0485; R7456; Z8670; S8850; A0485; S8680; C4667; A0272; G4670
Medium	article
URL	www.ceeol.com (homepage)
Holdings (in Germany)	see in ZDB-Katalog
Holdings	see in WorldCat
Source	OLC Slavistik
PURL	Citation link, BibTeX

	Specyfika postati recypijenta reklamnoho tvoru / Sažyna, A. V.
	Rudymenty fol'klornych žanrolohičnych modelej u reklamnomu teksti = Rudiments of folklore genre models in the advertising text / Sažyna, A. V.
	Prasemic axiological oppositions of social values / Kasnobaiva-Chorna, Zhanna
	Intermedial'ni džerela novitn'oho reklamnoho tekstu = Intermedial Sources of a New Advertisement Text / Sažyna, Alla
	Začin reklamnoho očerka: soderžanie, funkcii, rečevye taktiki = The pretext of an advertising issue: Context, functions, speech tactics / Čuchanova, A. V.
	Žanry social'noj reklamy = Cenres of Social Advertising / Anisimova, T. V.
	Issledovanie protivopostavlenija v kommerčeskoj reklame = The research of contraposition in the commercial advertising / Gončarova, G. A.

Online Contents (OLC) Slavistics

Social'no-aksiolohičnyj sens reklamnoho žanru = Social-axiological sense of commercial advertising genre