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Online Contents (OLC) Slavistics

The database "Online Contents" (OLC) Slavistics gathers the approx. 300,000 tables of contents of approx. 498 most important Slavic periodicals with the reporting period from 1998 until today and is being processed continuously by the Berlin State Library - Prussian Cultural Heritage. A list of authors as tag cloud can be found here.

ID1873404840
Author(s)Čaščina, S. S.
Title

Kategorija Kačestvo tovara v reklame = Category Quality of Goods in Advertising

PublishedPolitičeskaja lingvistika, Ekaterinburg : Ural'skij Gosudarstvennyj Pedagogičeskij Univ., 2008, 1, 140-147
SoundexK4247; K4882; T2700; R7456; C4247; Q4520; G4880; A0272
Mediumarticle
URLwww.politlinguistika.ru (homepage)
Holdings (in Germany)see in ZDB-Katalog
Holdingssee in WorldCat
SourceOLC Slavistik
PURLCitation link, BibTeX

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Morfologičeskie sredstva predstavlenija tovara v pečatnoj reklame = Morphological means of representation of the goods in printed advertising / Achmed, A.Š.
ТЕРМИН «НЕНАДЛЕЖАЩЕЕ КАЧЕСТВО ТОВАРА» В ТЕКСТАХ СОВРЕМЕННОГО РОССИЙСКОГО ЗАКОНОДАТЕЛЬСТВА = THE TERM “IMPROPER QUALITY OF GOODS” IN THE TEXTS OF MODERN RUSSIAN LEGISLATION / Саломатина, М.С.
Kategorija kačestva kak kategorija myšlenija (svojstvo - priznak - kačestvo) / Šibkova, O. S.
Parcellirovannye konstrukcii - stilističeskij priem "pozicionirovanija" tovara/uslugi v tekstach nemeckojazyčnoj reklamy = Parceled construction is a stylistic device of positioning of goods/services in German advertising texts / Mamedov, A. N.
Osobennosti intertekstual'nosti v rossijskoj social'noj reklame = Features of Intertextuality in Russian Social Advertising / Anisimova, T. V.
Pragmatika cvetooboznačenij v reklame avtomobilej = Pragmatics of colour designation in car advertising / Sun, Čun'čun'
МИФОДИЗАЙН В РЕКЛАМЕ СМАРТФОНОВ APPLE = MYTHODESIGN IN THE ADVERTISING OF SMARTPHONES APPLE / Медведева, Е.И.