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Online Contents (OLC) Slavistics

The database "Online Contents" (OLC) Slavistics gathers the approx. 300,000 tables of contents of approx. 498 most important Slavic periodicals with the reporting period from 1998 until today and is being processed continuously by the Berlin State Library - Prussian Cultural Heritage. A list of authors as tag cloud can be found here.

ID2134875887
Author(s)Wasiluk, Joanna
Title

Специфика речевого воздействия в рекламе (на примере российских женских журналов) = Specificity of persuasion in advertising (based on Russian women’s magazines)

PublishedActa Polono-Ruthenica, Olsztyn : Wydawnictwo Uniwersytetu Warmińsko-Mazurskiego, 24, 2019, 2, 125-138
Mediumarticle
URLwydawnictwo.uwm.edu.pl (homepage)
Holdings (in Germany)see in ZDB-Katalog
Holdingssee in WorldCat
SourceOLC Slavistik
PURLCitation link, BibTeX

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Anglijskie zaimstvovanija v reklame (na primere ženskich žurnalov) / Patocka-Sigłowy, Urszula
Стереотипный образ современного мужчины в российских глянцевых журналах (на материале журналов «GQ» и «Esquire») = Stereotypical image of a modern man in contemporary Russian glossy magazines (based on “GQ” and “Esquire” magazines) / Wasiluk, Joanna
Specifika rečevogo vozdejstvija Žaka Širaka = Specificity of the impact of Jacques Chirac's speech / Sedych, A. P.
Duchovno-nravstvennye cennosti v strukture rossijskich mediatekstov (na primere gazety "Izvestija" = Spiritual and moral values in the structure of Russian media texts ; (on the example of the newspaper "Izvestia") / Wasiluk, Joanna
Рекламный аспект речевого жанра «переписка с читателем» в дискурсе глянцевых журналов = Advertising Aspect of Speech Genre “Reader Correspondence” in the Discourse of Glossy Magazines / Лазеева, Н.В.
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Specifika realizacii kategorii modal'nosti v komičeskom tekste (na primere švanka rossijskich nemcev) = Specificity of modality representation in the comic text of the Russian Germans' schwank / Poddubnaja, N. N.