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Online Contents (OLC) Slavistics

The database "Online Contents" (OLC) Slavistics gathers the approx. 300,000 tables of contents of approx. 498 most important Slavic periodicals with the reporting period from 1998 until today and is being processed continuously by the Berlin State Library - Prussian Cultural Heritage. A list of authors as tag cloud can be found here.

ID2089770570
Author(s)Barffour, Antoinette
Title

Enregisterment of English Borrowing as an Advertising “voice” in French Advertisements

PublishedStudie z aplikovane lingvistiky, Praha, 12, 2021, 2, 7-25
Languageeng
Mediumarticle
URLstudiezaplikovanelingvistiky.ff.cuni.cz (homepage)
Holdings (in Germany)see in ZDB-Katalog
Holdingssee in WorldCat
SourceOLC Slavistik
PURLCitation link, BibTeX

More like this:

Sredstva zvukovoj attrakcii v reklame = Sonal Attraction's Means in Advertisements (on the material of English and French video and radio ads) / Medvedeva, N. S.
Imperativ kak sredstvo vozdejstvija v tekstach sozial'noj reklamy (na materiale russkogo i anglijsogo jazykov) = The imperative as an expressive means of impact in in Russian and English advertisements / Bolotina, M. A.
Jazykovoj klimat sovremennoj francuzskoj reklamy = Linguistic climate of modern French advertisements / Gulinov, D, Ju.
Manipuljativnyj potencial implicitnoj ocenki v reklamnom diskurse (na materiale anglojazyčnoj reklamy i russkojazyčnoj reklamy Belarusi) = Manipulative potential of implied evaluation in advertising discourse (based on the material of English language advertisements and Russian language advertisements of Belarus / Eromejčik, T. V.
"Prekrasnaja ėpocha" francuzkoj pečatnoj reklamy = The "belle epoque" in French newspaper advertisements / Pivovarova, M. I.
О роли морфологических средств в рекламном тексте (на материале английского и французского языков) = On the role of morphological means in an advertising text (Based on the English and French languages) / Дудникова, Л. В.
ФРАНЦУЗСКАЯ РЕКЛАМА: ИСТОРИЯ ИННОВАЦИЙ = FRENCH ADVERTISING: A HISTORY OF INNOVATION / Пивоварова, М.И.