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Online Contents (OLC) Slavistics

The database "Online Contents" (OLC) Slavistics gathers the approx. 300,000 tables of contents of approx. 498 most important Slavic periodicals with the reporting period from 1998 until today and is being processed continuously by the Berlin State Library - Prussian Cultural Heritage. A list of authors as tag cloud can be found here.

ID2001908660
Author(s)Каменева, В.А.; Рабкина, Н.В.; Араева, Л.А.; Горбачева, О.Н.
Title

К ВОПРОСУ О ТЕРМИНОЛОГИЧЕСКОМ АППАРАТЕ ВИЗУАЛЬНОЙ СТИЛИСТИКИ ТЕКСТА: ВИЗУАЛЬНЫЕ СТИЛИСТИЧЕСКИЕ СРЕДСТВА В СОЦИАЛЬНОЙ РЕКЛАМЕ = TO THE QUESTION ABOUT THE TERMINOLOGICAL APPARATUS OF VISUAL TEXT STYLISM: VISUAL STYLISTIC MEANS IN SOCIAL ADVERTISING

PublishedPolitičeskaja lingvistika, Ekaterinburg : Ural'skij Gosudarstvennyj Pedagogičeskij Univ, 2018, 3, 96-105
SoundexV0178; T2766; A0117; V0856; S8258; T2482; V0856; S8258; S8788; S8856; R7456; Q4826; A0120; T2766; A0117; V0850; S8258; V0850; S8258; M6680; S8850; A0272
Mediumarticle
URLwww.politlinguistika.ru (homepage)
Holdings (in Germany)see in ZDB-Katalog
Holdingssee in WorldCat
SourceOLC Slavistik
PURLCitation link, BibTeX

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Vizual'nye stilističeskie sredstva v social'noj internet-reklame, ili Zaroždenie vizual'noj stilistiki teksta = Visual stylistic means in social internet advertising or the beginning of visual test stylistics / Gorbačeva, O. N.
Konvergencija verbal'nych i vizual'nych stilističeskich sredstv v social'noj internet-reklame kak effektivnyj sposob vozdejstvija = Convergence of verbal and visual stylistic means in social Internet advertising as a way of effective influence / Gorbačev, O. N.
Глобальная социальная интернет-реклама. Воздействующий потенциал визуального олицетворения и овеществления в социальной интернет-рекламе = Global social internet advertising: manipulative effect of visual personification and objectification / Каменева, В. А.
Koncept "bezopasnost'" v rossijskoj i francuzkoj social'noj reklame: verbal'no-vizual'nye predstavlenija = The concept "Security" in the Russian and French social advertising: verbal and visual representation / Zotova, A. S.
Osobennosti intertekstual'nosti v rossijskoj social'noj reklame = Features of Intertextuality in Russian Social Advertising / Anisimova, T. V.
Sposoby kreolozacii teksta v anglojazyčnoj social'noj reklame = Ways of text creolization in English social advertising / Zubkova, M. S.
Morfologičeskie sredstva predstavlenija tovara v pečatnoj reklame = Morphological means of representation of the goods in printed advertising / Achmed, A.Š.