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The European Bibliography of Slavic and East European Studies (EBSEES) collects books, journal articles, reviews and dissertations from Eastern Europe (former countries of Eastern Bloc) which were published in Belgium, Germany, Finland, France, Great Britain, the Netherlands, Austria and Switzerland from 1991 to 2007. The segment "Literature" and "Culture" of the European Bibliography of Slavic and East European Studies contains 18.000 bibliographic entries (from the total asset of 85.000). More information can be found here.
| ID | 37061 |
| Author(s) | Dahm, Markus H. |
| Title | Marketing-Management internationaler Markenartikelhersteller in Ungarn: Entscheidungen und strategische Konzepte für Verbrauchsgüter unter besonderer Berücksichtigung kommunikationspolitischer Aspekte |
| Year | 1995 |
| Pages | 297 p. |
| Place | Frankfurt/M. etc. |
| Publsiher | Lang |
| Language(s) | ger |
| Series | Europäische Hochschulschriften: Reihe 5, Volks- und Betriebswirtschaft, 1739 |
| Subjects | Hungary / Economic Management [Browse all] Hungary / Foreign Trade, Balance of Payments [Browse all] Hungary / Mass Media, Communication [Browse all] |
| Note | Zugl.: Diss., Budapest, Wirtschaftsuniv., 1994 |
| Medium | book |
| Holdings | Search WorldCat |
| PURL | Citation link |
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