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The European Bibliography of Slavic and East European Studies (EBSEES) - 1991-2007

The European Bibliography of Slavic and East European Studies (EBSEES) collects books, journal articles, reviews and dissertations from Eastern Europe (former countries of Eastern Bloc) which were published in Belgium, Germany, Finland, France, Great Britain, the Netherlands, Austria and Switzerland from 1991 to 2007. The segment "Literature" and "Culture" of the European Bibliography of Slavic and East European Studies contains 18.000 bibliographic entries (from the total asset of 85.000). More information can be found here.

ID100784
Author(s)Ognjanov, Galjina
Title

Use of internet marketing among consumer goods companies in Serbia

Editor(s)Chadraba, Petr; Springer, Reiner [Editor(s)]
PublishedProceedings of the 11th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe, December 4-6, 2003, Vienna, Austria, ed. by Petr Chadraba ..., 2003, pp. 223-230
PlaceVienna [etc.]
PublsiherWirtschaftsuniversität Wien, Institut für Betriebswirtschaftslehre des Außenhandels [etc.]
Language(s)English
ISBN3-9502045-1-2
SubjectsSerbia / Marketing  [Browse all]
Serbia / Internet  [Browse all]
Serbia / Consumption  [Browse all]
Mediumarticle
HoldingsSearch WorldCat
PURLCitation link

More like this:

Organization for marketing among Polish companies / Shipley, David
Consumers' attitudes towards marketing communications: how to communicate with consumers in Serbia and Montenegro? / Ognjanov, Galjina
Consumer marketing in Russia : beyond nouveau riche / Mellow, Craig
A marketing research framework for industrial companies in Romania / Nicolescu, L.
The social use of personal names among the Kyrgyz / Hvoslef, Erlend H
Strengths and weakness of marketing plans in Polish middle and small companies / Ciurla, Mieczysław
The painful evolution of consumer orientation and marketing awareness in the USSR, 1953-1991 / Holden, Nigel J.